
Nel ASA
I
Annual report 2023
5
A mixed year
Nel is on a journey towards a decarbonized society where
renewable hydrogen plays a critical role. Over the past
couple of years, Nel and the hydrogen industry have made
enormous progress toward this vision. With unprecedented
speed, we have transitioned from building small hydrogen
plants to planning and installing large-scale plants with
hundreds of megawatts of electrolyser capacity. Since 2019,
Nel’s revenues have tripled.
In the first half of 2023, Nel received large electrolyser
purchase orders from HH2E in Germany, Bondalti in
Portugal, and Hyd’Occ in France. Furthermore, a record-
size contract for 16 fueling stations in California was signed.
These are all excellent contracts with Nel’s preferred scope
of supply and favorable terms and conditions. Still, our
expectations were higher. We had hoped to sign more
large-scale orders and end the year with a higher backlog.
Unfortunately, the whole hydrogen industry faced
headwinds in the second half of 2023. Market momentum
slowed down due to higher interest rates, tighter capital
markets, and cost escalations. Projects became more
challenging to qualify and took longer to mature. However,
I assure you we did not sit on our hands waiting for orders
to arrive. In 2023, we built a more robust Nel, uniquely
positioned when market demand picks up again.
A more robust company
Even if 2023 was a challenging year, we had a very clear
direction. We implemented our “Bigger Better Focused”
strategy and are taking the fastest route toward hydrogen
technology leadership by growing our production capacity,
improving our technology, and focusing on a smaller scope
of supply.
• Bigger: We increased actual output from Line 1 at
Herøya by a factor of 2.5 versus 2022 and started to build
Line 2. When this line is put into commercial operation in
Q2 2024, Nel will have 1 GW of fully automated annual
alkaline electrolyser production capacity. Similarly, we are
ramping up the production capacity for PEM electrolysers
in Wallingford by a factor of 10. Further capacity
expansion is possible in current locations, yet Nel has
secured financial support from the state of Michigan for a
future gigafactory in Plymouth. In the Fueling division, we
progressed our high-capacity station concept targeting
heavy-duty vehicles.
• Better: In a year troubled by inflation and cost increases,
Nel managed to reduce the cost of its electrolysers and
further enhance their energy efficiency. Equally important,
significant progress was made on the next-generation
PEM technology developed in partnership with General
Motors. We also took significant steps in developing Nel’s
pressurized alkaline system. Another key objective met
in 2023 was the massive reduction in the warranty cost
of installed fueling stations, which was made possible
by targeted hardware and software upgrades. These
improvements have also had a very positive impact on
station uptime.
• Focused: Europe and North America have remained
Nel’s target geographies in 2023, ensuring efficient
use of resources. In the Electrolyser division, Nel has
implemented its preferred scope of supply, which is stack
and balance of stack (including control system) on all
major contracts. We even changed the old contracts,
which initially had a larger scope for Nel. This reduces
Nel’s execution risk, improves margins, and enables the
company to run more projects in parallel. On the Fueling
side, Nel discontinued old product models and signed
development contracts with third-party companies for
modules outside Nel’s core scope.
Strategic adjustments are already starting to pay off
financially: Nel generated close to 1.8 billion NOK in
revenues in 2023, up almost 80 percent from 2022, and
profitability improved by more than NOK 300 million.
Although I am pleased with this development, the real
significance of the 2023 financial figures is that Nel’s
business model scales well. We know that if we continue to
grow revenues, we will be able to deliver positive earnings.
In March, we raised NOK 1.6 billion, which contributed
to Nel ending the year with a solid cash balance of close
to NOK 3.4 billion. Nel is now one of the world’s best-
capitalized and well-funded electrolyser OEMs. Although
we will be prudent and spend our money wisely, we
have enough money to continue to invest in technology
development and further capacity increases if needed.
Fundamental market drivers remain unchanged
Roy Amara was an American scientist and futurist,
probably best known for coining Amara’s law on the effect
of technology. “We tend to overestimate the effect of a
technology in the short run and underestimate the effect
in the long run,” he said. This is a fitting description of how
1 Letter from the CEO