At The Way Ahead – Nel’s pressurized alkaline launch event at Herøya, Norway – CEO Håkon Volldal makes the case for why green hydrogen is more than a technology: it’s a systemic shift.

Drawing on a ‘light bulb moment’ framing, Volldal argues that realising hydrogen’s potential demands more than innovation – it requires infrastructure, integration, and scale. He positions hydrogen as a direct response to energy insecurity, geopolitical risk, and the climate crisis, and outlines how Nel’s focus on standardisation, modular deployment, and cost reduction is accelerating the path to industrial-scale adoption.

The message is clear: this is not a future opportunity. It’s happening now.